The Christmas holidays are an important time for many people all over the world.

It’s when families gather and children play, but it’s also a very favorable and opportune time for companies that want to sell a lot.

This article will give you valuable tips you can put into practice to boost sales in the week before Christmas.

Here are 7 tips that will jumpstart your sales using some Christmas marketing tactics

1. Optimize Holiday Content

Getting into the Christmas mood also means creating themed layouts for your website and your social networks.
Explore images, symbols and colors that refer to the holidays and get people in the festive spirit.

It’s clear that this different layout is to celebrate the time of year.

2. Create Gift Offers and Gift Suggestions Pages

Create gift and gift suggestions pages.

The idea is to direct the audience and offer the products in a segmented way for each lead.

Create these pages with differentiated design and selections of offers and suggestions aimed at each audience.

Then, share the pages on social media and email marketing campaigns. It’s also a good idea to invest in paid advertising, as the competition at this time of year is even greater than usual.

3. Send Christmas Emails!

Send Christmas-themed emails to people to spread the good cheer, and boost your sales!

Categorize your mailing list according to the interest of each visitor, lead or customer. Be clear what your offers provide for each type of client.

Prepare the texts of each email, leaving each one as personalized as possible, and make sure that the clicks of those who receive the emails lead to the sales pages.

4. Invest in Ads and Promote Your Best Offers

Invest in sponsored ads with Google Adwords and Facebook Ads. You can see top results on social networks where you create content, make your products available and give ideas for Christmas, Hanukkah and the holidays.

Promote your offers and discounts and work out the keywords you’ll use to advertise on Google with the best possible results.

5. Be Unique

Use your creativity to create a campaign with a unique visual identity and make your brand more memorable. Don’t just churn out the same old content and Santa icons as everyone else.

6. Stay As Online As Possible and in Touch With Your Customers

This Christmas will be the most digital one yet: try to be present and online as much as possible!

Talk to your customers! Don’t leave them stranded, and be aware whenever they get in touch through any media.

Be transparent and provide the best service!

7. It’s Go Time, Let’s Get Jolly!

The key to Christmas success is to think ahead. Develop a strategy that draws attention and admiration from the public. Start early.

Christmas is less than a week away!

It’s time to get moving.

Take action and optimize your Christmas marketing campaigns while there’s still time!