The Top B2B Social Groups According to Forrester
If you’re trying to maximize your B2B opportunities, there are some great social media channels to check out. What you’re looking to find all depends on the size of your business, field, location and business model, but there are some excellent platforms and forums out…
Create an interactive catalogue in a few minutes
Would you like to give a touch if innovation and interactivity to your PDF catalogue or brochure? Then this piece is for you. We had the pleasure of interviewing Arielle Sikabwe from Paperturn, an innovative company which developed an advanced platform for the creation of…
Developing a Top-Notch B2B Google Ads Strategy
Business-to-business (B2B) is all about business transactions between companies. Instead of marketing to consumers you are marketing to other businesses. Developing a top-notch B2B Google Ads strategy is all about focusing on the best ways for a company to sell its products to other companies….
Enhance Conversions for Your B2B Marketing Campaigns – Easy Explanation
Google Ads is constantly evolving. That includes a stream of updates to many existing tools on the platform. One of the most recent and essential updates for any business is Google Ads’ enhanced conversion system. What is Google Enhanced Conversion? According to the Google, the…
B2B Marketing Just Took a Huge Step Forward
Today, companies of all segments and sizes, from small stores to major international brands, are using Google Ads to attract new customers through the world’s largest search engine. Google Ads gives you the possibility to target your campaigns to profiled audiences. You can now refine…
5 Indispensable Ways to Retain Your Customers Even on Their Vacations
For those working in B2B sales, their customers’ vacations represent a challenge. With the end of the year approaching and many people going on holiday, many B2B companies already know that contacts will be away for some time, which could lead to a slowdown in…
7 Amazing Digital Marketing Ideas for Christmas
The Christmas holidays are an important time for many people all over the world. It’s when families gather and children play, but it’s also a very favorable and opportune time for companies that want to sell a lot. This article will give you valuable tips…
Flipbook: what is it and how is it useful for B2B?
A digital flipbook is a way to present material online that makes readers feel like they are flipping through an actual book, page-by-page. It increases reader engagement and makes your B2B experience more appealing to potential clients. An HTML5 flipbook provides a great viewing experience…
How to Make An Outstanding B2B Landing Page – 8 tips here
Landing pages capture leads and usually offer free content in exchange for the user’s contact information. They are a crucial part of B2B digital marketing. Learning how to make an outstanding B2B landing page can be extremely beneficial to your business and marketing strategy (Source:…